Memorable Moments from the Fourth Day of Moscow Fashion Week


Moscow Fashion Week on March 4th featured 9 shows at the Central Exhibition Hall ‘Manege’. Designers from Moscow, Ivanovo, Kemerovo, Chelyabinsk, Yakutsk, and a brand from Ethiopia showcased their new collections.

Every day from March 2 to 7, the Market of Moscow Fashion Week is open to visitors at the Central Exhibition Hall ‘Manege’, offering a variety of clothing, footwear, and accessories from Russian designers. Additionally, there is a B2B showroom, a professional platform for designers and buyers. The Market and B2B showroom are open from 1:00 PM to 9:00 PM daily. The ‘Manege’ also houses the Moscow Fashion Week Lecture Hall, offering insightful sessions for those interested in the industry.

The brand's latest collection exudes a mystical ambiance, with designer Yulia Mikhalchuk drawing inspiration from the characters in Nikolai Gogol's literary works and the enchantment of Christmas celebrations. Delicate details such as lace ribbons, ruffles, bows, vintage fabrics featuring checkered patterns, and floral motifs were incorporated to evoke the essence of witches and masqueraders. A notable portion of the collection was skillfully crafted using patchwork techniques and sewn with vivid red threads. The show culminated with models elegantly parading to the recitation of Iosif Brodsky's poetic piece " A Song of Innocence, Also of Experience.

Dora Nikolaeva (Yakutsk)
The collection by Dora Nikolaeva, hailing from Yakutsk, skillfully blended deep black tones with soft beige, transitioning seamlessly to bold blood-red hues and tie-dye prints reminiscent of totemic drawings. The restricted color palette was artfully complemented by a rich array of textures — bouclé wool, sleek leather, mesh, and sheer fabrics intricately layered to create multifaceted looks. Amidst the everyday models, avant-garde design elements took center stage, including transparent trousers with fringe detailing, an asymmetric dress featuring unique draping and a single sleeve, a striking dress crafted from nude mesh, and a trouser set showcasing a striking gradient from black to red.

KOTOVA (Chelyabinsk)
The painting 'Contrasting Sounds' by Wassily Kandinsky served as the muse for KOTOVA's fashion line, influencing both its name and overall mood. Just as the artist sought to capture acoustics through painting using form and color as his tools to represent musical notes, this concept resonates throughout the collection. Adding a sense of dynamism to the pieces, fringe details transitioned from accent seams, delicate feathers fluttered, and sequins shimmered with lively iridescence. The lineup featured garments made from pleated satin. The brand's creative director shared that this effect was achieved through pleating, resulting in unique pieces.

The Moscow-based brand ID IRINA DIDUSHENKO showcased a collection of dresses for special occasions on the runway. While most looks could be interpreted as wedding attire, the simplicity and elegance of white trouser sets, bohemian shirts in pleated silk, lace tops paired with flowing maxi skirts, and skirts with voluminous floral embellishments allow them to be envisioned for other ceremonial situations. The main color of the collection was white. The ensembles were complemented by long strands of pearls, pearl headbands, and silver accessories in the form of seashells.

Mastewal Alemu (Ethiopia)
Designer Mastewal Alemu from Ethiopia showcased her new spring-summer collection at Moscow Fashion Week. Models wore luxurious evening gowns with large ruffles, high thigh slits, corset lacing, and voluminous sleeves. The brand uses only natural and high-quality materials, making such attire the best choice for the most important events.

MaisonESVE (Moscow)
Titled "The New Icon," MaisonESVE's latest collection narrated the tale of a burgeoning style icon, unfolding a captivating story on the runway. The runway show featured the daughter of Ornella Muti, actress, singer, and model Naike Rivelli, with Ornella showing her support from the front row. The first part of the collection exuded a rich palette of caramel hues, showcasing lace ensembles, batwing blouses, mini dresses adorned with oversized decorative blooms, micro-shorts elegantly paired with billowing capes, and statement overcoats. The second part stood out with an abundance of metallic shine, striking outfits inspired by the 1980s, and bold catsuits. The grand finale of the collection featured elegant ensembles in total black and small dresses adorned with voluminous embroidered hibiscus flowers. Accessories included small beaded fringe handbags and flower chokers.

Creative director Ekaterina Borisova of the brand FIGHTELEMENT drew inspiration for the fashion line from the patches of vitiligo that she herself has. The unique features of her skin are expressed in distinctive prints on the clothing, resembling light patches of various shapes. The entire line is designed in a sport-chic style. Ekaterina Borisova aimed to highlight the innate beauty and uniqueness of those with vitiligo patches and encouraged not to conceal such skin characteristics.

EFREMOV (Moscow)
Sergey Efremov managed to merge seemingly polar opposites: modern trends and the old Russian North Mezen painting. Efremov decided to explore folk artistry while collaborating with the charity foundation "MISSION." The designer was intrigued by the contrast between these two worlds, successfully uniting an extensive past with a vibrant present in his creations. Using various technical cutting and printing methods inspired by Mezen painting, he incorporated them into jackets, ear-flapped hats, voluminous cardigans, sweatshirts, hoodies, and tops. The collection pieces are crafted from natural leather, suede material, and cotton fabric.

The Moscow-based brand MD MAKHMUDOV DJEMAL showcased a collection of luxurious evening gowns. Drawing inspiration from the sophistication of royal attire, the designs seamlessly integrate into contemporary wardrobe with elements like corsets, mini length, bold shoulders, oversized bows, fringe, and structured silhouettes. These chic trends are embodied in ensembles that are destined to stand the test of time. Djemal Makhmudov accentuates a slender waist, enhances the shoulder line, and incorporates captivating details into elegant monochromatic ensembles. This harmonious balance prevents the looks from feeling overwhelming, ensuring they will be cherished by fashion enthusiasts for many seasons and years to come.

The lecture hall at Moscow Fashion Week continues its sessions. During the first session, experts tackled the topic of ‘Practical Cases and International Experience in Using Artificial Intelligence in Fashion’. Nikita Nikitin, Development Director of the digital fashion studio ‘SXEMA’, showcased how well-known brands are leveraging AI in advertising, clothing design, and customer interaction. He also shared some of the best AI-based programs that brands can incorporate into their work.

The second lecture focused on ‘Artistic Weaving: A Technique Embraced by Haute Couture Houses’. Despite being an ancient craft, hand weaving remains highly relevant in today's high fashion. During the lecture, Polina Belousova, a designer and teacher at the Stroganov Russian State University of Design and Applied Arts, told about the history and techniques of weaving, and also demonstrated how fashion houses utilize handmade fabrics.

The program concluded with a discussion titled ‘How to Build a Career in Fashion: Insider Experience and Advice’. As the fashion industry rapidly grows in Russia, there is an increasing demand for both young and experienced professionals. Experts from the Fashion Factory School of business education in the field of fashion shared their insights. The panel included Elena Zalesskaya, director of HR fashion agency Modnoe Buro and a teacher at Fashion Factory School; Vera Yanak, an art director, producer, and teacher of the ‘Content Creator in Fashion’ course; and Alexandra Larina, head of marketing at Trend Island department store. They discussed their paths into the fashion industry, offered tips on transitioning into fashion from other fields, and highlighted essential skills and knowledge for succeeding in the fashion business.

You can follow the shows and lectures of Moscow Fashion Week in the official community on VK. The event is organized by Fashion Fund with the support of the Moscow Government.