Photos: https://disk.360.yandex.ru/d/Jn_1sADqb3fUqAMoscow Fashion Week’s collective show marked its second edition. Stylists for the show were once again Mischa and Kitty, who curated over 50 looks, featuring pieces from more than 35 small and medium-sized local brands participating in the ‘Made in Moscow’ project. Among the clothing brands featured were Kolesman, Lubovi, Triumvirate, Victoria Andreyanova, Masterpeace, Sveta Rodina, Vassa&Co, Solangel, Gapanovich, Granny’s, Murmurmurizm, and many more. The event also highlighted bag and accessory designers Madame Chatelet, Pepfer, Svyazat, Création Pôle, jewelry brand Atelier PM, and others. The show drew a distinguished audience from the fashion industry, including TV host, buyer, Sauvage Group, Liliya Rakh, stylist and TV presenter Lina Dembikova, and industry experts Aleksey Suharev, Maria Chervotkina, Alexandra Burimova, Anastasia Anisimova, and Yana Koroed. Victoria Petrova made her runway debut and presented one of the show's stylish looks. We’ve selected a list of 10 brands that participated in the show and are definitely worth keeping an eye on.
Two JoyFounded in 2024 by a family duo, Two Joy embodies a philosophy of “quiet rebellion” paired with elegance. Their latest collection places knitted fabrics at the forefront, transforming them into striking, standalone wardrobe statements. Exceptional yarn quality, rich textures, and precise construction turn each garment into a unique expression of individuality. This label appeals to those who seek meaningful fashion with refined aesthetics, stepping away from stereotypes.
Igor York Since its establishment in 2011, the brand has become known for its clean lines, minimalist shapes, and highly functional designs in bags and accessories. The new collection features woven cords and large-format embossing, creating bags with unusual straps and eye-catching patterns. Classic color palettes are energized with pops of bright mango, perfect for those who love accents.
Moon River JewelryBased in Moscow, Moon River Jewelry is a full-cycle jewelry workshop inspired by the beauty of southern nature and marine textures. Their pieces evoke the velvety ripeness of peaches, the rustic feel of steppe grasses, and the fresh vitality of mountain air. Each silver creation captures a personal encounter with nature, featuring motifs like grapevines and flowers.
Time To CashmereLaunched in 2021, Time To Cashmere is a premium brand born from a collaboration between an artist and an art-cinema producer. With two decades of creative and production expertise, their collections showcase combed cashmere and real silk. The collection features loose cuts, collars, capes, and traditional cloche hats, celebrating comfort and tenderness as its central themes. The finest turtlenecks, voluminous sweaters, pleated skirts, and shirt dresses – perfect to keep you warm through the long Russian winter.
Granny's A brand with a heartfelt mission, Granny’s creates clothing handcrafted by artisans aged 60 and above, part of the Russian Grannies social project. Their new collection, ‘Zarnitsa’ (Sheet-lightning), draws inspiration from founder Yulia Alieva’s childhood memories – summer thunderstorms, warm rains, fresh air, and bright flashes across the sky. Featuring polo shirts, skirts, bags, headscarves, and slippers, the line embraces a unified soft pastel palette. The collection weaves tradition and modernity into meaningful fashion.
TuanteAn authorial jewelry brand that begins each of its projects with the question, ‘What if…?’. Exploring everything from intimate revelations to historical artifacts, the designers transform discovered “treasures” into unique artifacts. The ‘Space’ collection draws on the 1960s, with its fascination with the spherical capsule and retro-futurism. The ‘Path’ collection turns to the symbol of pilgrimage – the shell, evoking the journey taken and inspiring what lies ahead.
Preacher Say AmenA Moscow-based unisex clothing brand with its own production and exclusive drops crafted from Italian fabrics. Original illustrations by a Saint Petersburg artist are translated onto the garments through machine or hand embroidery. The new collection is a refined reinterpretation of classics through the lens of craftsmanship. A waxed-cotton jacket features handcrafted artistic embroidery on the back, while sweaters and vests showcase geometric merino patterns, with meticulous tailoring that remains timeless, season after season.
AlchimiaPorcelain jewelry by designer Anna Loginova. Refined, delicate, and ethereal, each piece is entirely handcrafted and undergoes three high-temperature firings. The collections include rings, earrings, necklaces, pendants, and brooches in white, black, and colored porcelain, adorned with gold and platinum. Fantasy rings shaped like flowers, butterflies, and cicadas, weightless petal-like earrings, and understated brooches – all embody the philosophy of ‘flawless beauty in the gentle strength of porcelain’.
PepferAn independent Russian accessories brand by Vera Prokina, crafting pieces from natural leather and textiles. At its core is a refined reinterpretation of cultural images and symbols through contemporary design. The ‘Platbands’ (‘Nalichniki’) collection draws inspiration from wooden architecture and intricately carved window frames. The rhythm of the ornamentation and the layered carvings are reflected in bags, fittings, and accessories. The palette evokes painted facades and aged wood – for those who cherish design with character and meaning.
TriumvirateA brand whose name evokes an effective form of government, where three leaders combine their strengths. Here, three defining qualities of the modern woman – strength, independence, and femininity – harmoniously complement one another. The ‘Black Sand’ collection draws inspiration from a rare natural phenomenon, where fiery lava meets the sea. Structured silhouettes are paired with soft lines, precise constructions with refined shapes. This is clothing for those who understand that true beauty resides not only in the visible.
‘Made in Moscow’ is a Moscow Mayor’s project, managed by the Department of Entrepreneurship and Innovative Development. The aim of the project is to promote local brands, currently counting over 7,500 participants, with a catalog of more than 36,000 products made in the Russian capital. The project offers entrepreneurs numerous free promotional tools, including product listings on the official portal and in branded stores, media and social media exposure, outdoor advertising, participation in major city events, industry exhibitions, online advertising, and more. To join the community or access support measures, visit the official website. Stay updated on the latest in Moscow’s business scene via the project’s social media channels: https://t.me/businessinmsk .